Blog Archives
History in the making for Indian Design
Dear All,
Last evening, 30th May ’09 saw a group of designers getting together to initiate and form the first national body of designers of India. It was just a preliminary meeting, but one that will consequently set the precedence for any action that will be taken in this regard.
This initiative has been taken by the Pune Design Foundation (PDF) and the Association of Indian Design Industry (AIDI).
We had Shrikant Nivasarkar, President IFI, who joined in as friend and advisor.
Will keep you all updated as we progress.
Warm regards,
Darpana.
India Design Festival
The Pune Design Festival became a larger platform called the ‘India Design Festival’ this year.
Apart from giving a presentation and help in organising, Sarvasva also had come up with an installation called ‘chaos theory’, for the overall theme of ‘Environment and Design’, wherein we collected discarded bottles and paper every day at the Festival to show how much waste the designers themselves generate, in a matter of a week.
We also got the ‘Polar Bear’ down from Mumbai. Our friend and artist Hetal Shukla, and the creator of this car, was here too.
And some of the highlights for us was the participation on the panel discussion on design, with CNBC (to be broadcasted soon), the very interesting talk by Prasoon Pandey, the various new friends we made and the great learning experience.
An evening of Interaction Design.
Pune had a pleasant surprise in the form of Anurag Sehgal from Experiential Design Lab, New Delhi. He was in for a day and Sarvasva Designs (SDPL) organised an impromptu lecture of his for the architecture and design community.
The venue was the wonderful studio of renowned architect Christopher Charles Benninger, which provided a perfect setting for the talk on ‘experience design’. Present at the informal discussion were architects, well-known members of the Pune Design Foundation and also some people from the corporate side.
Anurag gave an informal presentation of what really is Experiential Design, how architects had been using some aspects of it from before, how it has become a technology-driven field that now can touch every aspect of the human emotion and can be built on a micro and macro level. He showed videos of works done by his office as well as some noted projects.
SDPL came up with the idea of the presentation to primarily educate architects and design professionals on how important Experiential Design is and how it can be used in their projects.
We are now planning a series of these presentations soon. Will keep all posted.
ps: Since we were so immersed with the presentation, we forgot to take photographs! 
…well, the next time now.
The ‘Inno Cell’ launched by Pune Design Foundation.
This is to report the successful inauguration of the “Industrial Innovation and Design Cell” on the 26th June 08 – a collaborative initiative by the MCCIA and the Pune Design Foundation.
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The Inaugural event was a workshop targeted at the the Electronics Industry, held at the ICC towers, Pune. The chief guest was Mr. Sohan Chordia of GIC – a senior and pioneering industrialist from the electrnics sector. It was also voluntarily attended by veteran academician Dr. Kolaskar – displaying a commendable seriousness in his endeavour to enter the field of design education.
Attendees consisted of primarily of senior and upcoming electronics manufacturers, electronics professionals of various types, as well as Design professionals, design faculty and students.
The event was covered by the press, and it was quite heartening to see the precise purpose of the workshop being fulfilled – manufacturers showed an active interest in interacting with designers, asking for advice from the design community and distinctly displaying a desire to engage the designers in professional projects. The students also expressed a good satisfaction at being able to get such valuable (and rare) exposure from so many prominent designers, as well as acquiring a first hand experience of seeing senior deisgners interact with the electronics industry and address their voiced needs.
Presentations by all four design speakers (Satish Gokhale from Design Directions, Bala Mahajan from Ticket Design, Prakash Khanzode from Onio Design, Nachiket Thakur from Mahindra Composites) were superlative and clearly made an impression on the attendees from the electronics industry.
Our next workshop will be held in approximately the first week of Aug – kindly send in your expression of interest for being a design speaker for the forthcoming InnoCell workshops of 2008.
(Excerpted from Pankaj Sapkal’s mail to the Foundation, giving the post-event details)
Both Directors of Sarvasva Designs are the founding and executive board members of the Pune Design Foundation.
